Program Manager, Field & Volunteer Communications Everytown For Gun Safety
Presentation Summary: In today’s hyper-connected world, mobile apps have become a powerful tool for driving meaningful action, building communities, and fostering a culture of support. For grassroots organizations like Everytown’s Mom’s Demand Action, having a dedicated mobile platform is vital in mobilizing volunteers, spreading awareness, and uniting people behind a common cause. This talk will delve into how the Demand Action mobile app has changed community-building and volunteer engagement, sharing insights on the specific features and functionality that make this possible.
Learning Objectives:
The Role of Mobile Apps in Grassroots Movements – Understand the critical role mobile apps play in organizing and empowering local chapters, and how these tools can extend the reach of a movement.
Building a Supportive Digital Community – Explore how the app facilitates communication, offers emotional and logistical support, and provides real-time updates to create a sense of belonging.
Encouraging Volunteerism and Action – Highlight specific app features that make it easier for users to take action, sign up for events, and participate in local and national advocacy efforts.
.png)
