Presentation Summary: In 2025, Rich Communication Services (RCS) is set to replace SMS and MMS, offering enhanced creative and interactive messaging. RCS will enable design-forward campaigns with more granular data tracking. This session will feature experts who will demystify RCS and provide practical guidance for nonprofits and agencies on preparing for and leveraging this new text delivery era. Key topics include potential registration requirements, exploring RCS features, and helping attendees understand how they can creatively use RCS to elevate their programs.
Learning Objectives:
Explain what Rich Communication Services (RCS) is and how it will impact nonprofit texting.
Share and explain resources that organizations can use to prepare for the introduction of RCS.
Outline strategies to use RCS to differentiate your text program and what staff & resources will be needed.
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