Are You Engaging Your DAF Donors? Strategies for Leveraging DAFs for Mid-Level Growth

In the past few years, donor-advised funds (DAFs) have become an increasingly popular avenue for donors to manage their charitable gifts. For nonprofit fundraisers across the industry, this highly valuable form of giving is offering new opportunities. Ensure your program is set up to take on DAFs and know how to sustain and upgrade your DAF donors, or risk missing out on a significant source of fundraising revenue.

Join leaders from Planned Parenthood Federation of America for an in-depth look at how to develop unique, dedicated strategies to encourage your audience of DAF donors to remain engaged with your program and upgrade their giving. Many DAF donors have a high potential to become midlevel donors at the $1K+ level, and because DAFs facilitate the management of larger gifts, a large portion of this audience is already in your midlevel pool. Come see how Planned Parenthood is leading the way in its strategic approach to designing dedicated appeals to acquire, retain, and grow this audience.

You’ll review creative examples and case studies to highlight impactful strategies to cultivate DAF donors. If you’re ready to launch or expand your DAF program to tap into this growing and essential avenue of charitable giving, don’t miss this opportunity to learn from one of the leading nonprofits strategically growing its midlevel DAF donor base.