Kim Perrow

Vice President, Direct Marketing
Heifer International

With over 30 years of experience in direct response marketing, Kim leads Heifer International’s multi-million dollar direct marketing program, integrating a multi-channel approach to engage and inspire donors. A passionate advocate for the donor experience, Kim ensures that every touchpoint reflects Heifer’s deep commitment to its exceptionally loyal community of supporters. Her work is driven by the powerful testimonies, perseverance, and success of the families Heifer partners with worldwide, fueling her dedication to strategic, donor-centered fundraising that creates lasting impact.

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Presentation(s):

• Digital Strategy Decisiveness Made Easy

  Friday, August 1, 2025
  8:00 AM - 9:00 AM