Vice President, Audience Development
WETA
James has spent 20 years blending digital and broadcast content creation and promotion for both non-profit and commercial entities, including Discovery and National Geographic before his current role at WETA. He’s successfully launched digitally-native, platform-specific programming and developed audiences on social platforms like YouTube, Instagram, Facebook, Twitter, Snapchat, TikTok and LinkedIn, achieving double to triple digit growth in many cases. His recent focus on AI stems from an ongoing interest is disruptive technology and the impact that has on the evolution of modern communication.
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Human Intelligence vs. Artificial Intelligence
Friday, August 1, 2025
11:30 AM - 12:30 PM